Rethinking the Extraverted Sales Ideal : The Ambivert Advantage ( by
نویسندگان
چکیده
This interesting articles suggest that successful salespeople need not always exhibit extrovert tendencies, nor will salespeople be at a complete disadvantage if they introverts. The author works on a concept proposed by bestselling author Daniel Pink and proposes the ambivert (referring to an individual who falls between an extrovert and an introvert) as the ones who are more likely to be successful in the long run. Basing himself on a sample of salespeople, Adam Grant, proves his point and offers some pointers for sales managers.
منابع مشابه
Rethinking the extraverted sales ideal: the ambivert advantage.
Despite the widespread assumption that extraverts are the most productive salespeople, research has shown weak and conflicting relationships between extraversion and sales performance. In light of these puzzling results, I propose that the relationship between extraversion and sales performance is not linear but curvilinear: Ambiverts achieve greater sales productivity than extraverts or introv...
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